Prestigious awards for innovative KLM

KLM Royal Dutch Airlines won the Grand SpinAward 2017. This prize is awarded to the organisation that has, in the past year, had the most impact on the Dutch digital landscape. The panel of judges lauded KLM’s “courageous approach to change and innovation”.

Last week, KLM also won several other prestigious awards, including a Customer Centric DNA Award and two Bronze Lamp Awards at the 50th edition of the ADCN Awards. The cherry on top came with KLM’s nomination for a Webby Award, which are the Oscars of the internet. Winners will be announced on 25 April 2017, with the awards ceremony to be held in New York on 15 May 2017. Besides the Grand SpinAward, KLM won two silver awards for its digital magazine KLM iFly, in the categories ‘website’ and ‘design’. It also won a gold award in the category ‘digital service idea’ and a silver award in the category ‘innovation’ for KLM’s Messenger service.